I’m a Social Media Strategist based
in NYC working for Deloitte
It’s never too late to
try something new
Facebook Business Suite
For Fun: UX Case Study


Clubhouse App
For Fun: UX Case Study
Her.HQ
Startup Case Study

Facebook Business Suite | UX case study
Clubhouse App | UX case study
Her.HQ | Startup case study
Thanks for stopping by.
I’m happy you’re here!
My cross-disciplinary background makes me a resourceful designer with a creative and critical thinking lens to solve problems.
I value collaborative and transparent environments to solve complex problems. I believe in the power of thoughtful human-centered design to delight, deepen engagement, and inspire.

Experience
Social Media Strategist
Deloitte | Remote
March 2022 – Present
Social Media Manager
JCPenney | Remote
May 2021 – March 2022
Freelance Designer
Tiffany Designs Things | Remote
July 2020 – May 2021
Cofounder & CMO
Her.HQ | Dallas, TX
June 2018 – October 2020
Senior Social Media Specialist
JCPenney | Dallas, TX
May 2017 – August 2018
Digital marketing Manager
Bikini.com | Las Vegas, NV
August 2016 – May 2017
Social Media Analyst
Conill – Saatchi & Saatchi | El Segundo, CA
March 2015 – August 2016
Education
B.A. Business Administration/ Marketing
California State University, Fullerton
A.A. Product Development
Fashion Institute Merchandising + Design
Skills
Analytics
Basic understanding of HTML/CSS
Campaign Management
Content Creation and Storytelling
Design Strategy
Market Analysis
Omnichannel Strategy
Paid Media
Project Management
Website Design and Management
UX Design
Experience
SOCIAL MEDIA STRATEGIST
Deloitte | Remote
May 2022 – Present
Social Media Manager
JCPenney | Remote
May 2021 – March 2022
Freelance Designer
Tiffany Designs Things | Remote
July 2020 – May 2021
Cofounder & CMO
Her.HQ | Dallas, TX
June 2018 – October 2020
Senior Social Media Specialist
JCPenney | Dallas, TX
May 2017 – August 2018
Digital marketing Manager
Bikini.com | Las Vegas, NV
August 2016 – May 2017
Social Media Analyst
Conill – Saatchi & Saatchi | El Segundo, CA
March 2015 – August 2016
Education
B.A. Business Administration/ Marketing
California State University, Fullerton
September 2012 – May 2015
A.A. Product Development
Fashion Institute Merchandising + Design
June 2009 – March 2011
Skills
Analytics
Basic understanding of HTML/CSS
Campaign Management
Content Creation and Storytelling
Design Strategy
Market Analysis
Omnichannel Communication
Paid Media
Project Management
Website Design and Management
UX Design
WHAT I AM READING IN 2024
WHAT I AM CURIOUS ABOUT
1. Often, we fear simplicity. Letting go of material objects and living life to just live life. Have the bare necessities. Is it really as hard as we make it out to be or could I actually just forget it all and move to a small village in Estonia and be content?
2. The world is shifting to personalization, and AI is the fuel on the fire. All of a sudden, a “1-on-1” experience is replicable at scale. The major consumer applications of AI will lean heavily into sophisticated recommendations that anticipate your wants and desires before you even know them. We’ll need to figure out how to live with AI and leverage it to amplify human abilities. For industries, will AI be a net job creator or a net job destroyer? How do we retrain workers who are displaced by AI?
3. What would I notice in the world if I got off my phone on my commute to/from work?
4. Avoiding trends is akin to ignoring the zeitgeist – not that fun, very hard, and requires total isolation. Consumerism and its trend cycles are at the crux of culture and thusly unavoidable for the normal person. However, how can trend forecasting be a way for us to pre-process what we will inevitably become influenced by so we can make smarter decisions as consumers?
Just a hop, skip, and
email away
Send me a message if you’d like to talk about social media, design strategy, innovation, entrepreneurship, personal development + goal setting, self-care, or the state of humanity.
Send me a message if you’d like to talk about design, weird ideas, entrepreneurship, personal development + goal setting, self-care, share funny things, or to just say hello! ☻